WorkLight Smartphone Banking Application Survey
Snapshot of consumer satisfaction and concerns regarding banking applications for the iPhone, BlackBerry and Android
A recent report by comScore reveals smartphone banking is one of the fastest growing categories in mobile applications in the United States. The report indicates that banking applications more than doubled their audience in a year, growing to nearly 5 million users in April.
This WorkLight survey of 300 banking customers in the U.S. gauges the level of satisfaction among consumers of the banking applications made available to them and identifies key elements that banks should consider when extending smartphone banking applications in the future, with some surprising results.
Access survey results now!